Stand out: Make your restaurant shine above mediocrity.

Looking to elevate your restaurant’s brand identity? Look no further. In today’s saturated market, standing out is crucial. Restaurant branding tips can make the difference between success and failure. From choosing the right color palette to creating a memorable logo, every detail matters. So, how do you make your establishment shine above mediocrity? With a…

Unlocking Creative Branding with AI: Discovering East London’s Finest Agency

Are you looking for a creative branding agency that blends innovation, artistry, and technology seamlessly? Look no further! Based in the vibrant and diverse neighborhood of East London, our creative branding agency is at the forefront of the industry, leveraging the power of Artificial Intelligence (AI) to unlock unparalleled branding solutions. In this blog, we…

Prompting Success: The Importance of Using the Right Prompts with AI Chatbots

Artificial Intelligence (AI) chatbots have become increasingly popular in recent years, providing businesses with an efficient and cost-effective way to interact with their customers. Chatbots have revolutionised the customer service industry, providing 24/7 support and instant response times. However, the effectiveness of a chatbot largely depends on the quality of its prompts. A prompt is…

Unlocking the Secrets of Twitter: Maximising Your Performance with Analytics Twitter analytics can be a valuable tool for anyone looking to understand their audience, optimize their content strategy, and track the success of their Twitter account. Here are some tips for getting the most out of Twitter analytics: Twitter analytics can be a powerful tool…

Stand and deliver: The stratospheric rise of the 9:16 video format

Over the past few years, there has been a significant shift in the way video content is being consumed. With the rise of social media platforms like Instagram, TikTok, and Snapchat, short-form videos have become increasingly popular. One of the most interesting emerging trends is the popularity of 9:16 videos. For those unfamiliar with video…

10 ways to go viral in 2023

Viral marketing is a marketing strategy that aims to spread brand awareness and promotion by leveraging social media and other online platforms to generate interest and buzz around a product, service, or campaign. Viral marketing often relies on creating shareable content that is entertaining, informative, or provocative, which encourages users to share the content with…

Video advertising in the TikTok era

In recent years, TikTok has become one of the most popular social media platforms in the world, with over 1 billion active users. This platform’s success can be attributed in part to its unique video advertising features. Brands can create and promote engaging video ads that reach a wide and diverse audience, making TikTok a…

The Future of Video Advertising

Video advertising has become an integral part of the digital marketing landscape over the past few years. As the world continues to shift towards a digital-first approach, it is important to explore the future of video advertising and the trends that are shaping the industry. Video advertising is not going anywhere. In fact, it’s projected…

How to run an effective event marketing and PR campaign

Event marketing and public relations are essential components of promoting any event. In today’s competitive environment, it’s important to have a solid strategy in place to effectively reach your target audience and generate buzz about your event. Here are some of the best strategies for event marketing PR: In conclusion, these are just a few…

How to get featured in magazines and newspapers in 2023

Getting your brand or product featured in a magazine can be a great way to increase visibility and credibility. Here are a few tips to help you get started: By following these tips, you can increase your chances of getting your brand or product featured in a magazine. Remember to be consistent and professional in…

Key PR trends to keep an eye on in 2023

Public relations trends are changing rapidly, especially as the digital world becomes increasingly important for communication. We are seeing changes in the way companies approach advertising, media, and brand image. In this article, we will review 10 PR trends to watch in 2023. Behavior-Based Advertising As digital advertising becomes more sophisticated, we can expect to…

Impact of AI and Robotics

[divider] There were 5 exabytes of information created between the dawn of civilization through to 2003, but that much information is now created every two days. – Eric Schmidt, Executive Chairman of Google Why we need artificial intelligence Society has too much data. There may be no easy way to verify whether our society did…

Building a Post-Pandemic World is our Great Challenge

[divider] Environmentalists argue that COVID-19 is showing us the need for collective endeavour on a global level and reinforces the need to act urgently on climate change. Some in the business community and beyond disagree and are saying: there should be no higher priority than to repair a ravaged economy, postponing stricter environmental regulations if necessary. Both…

Have financial markets got ahead of themselves?

[divider] After a huge equity rebound since the March lows, we should expect the markets to chop around and we could see another sizable decline. I’m generally inclined toward a bullish outlook. Throughout the previous bull market, I stayed upbeat at times, such as December 2018, when many people thought a new bear market was upon…