Attention Recession and Its Impact on Restaurants and Hotels: Navigating the Modern Consumer Landscape In the era of digital overload, where information is constantly bombarding individuals from all directions, the average attention span has significantly decreased. This phenomenon, often referred to as “attention recession,” poses a substantial challenge for many industries, particularly restaurants and hotels. […]
Category Archives: Marketing
Email marketing is often overlooked, yet it can be a stellar way to nurture your hotel’s relationship with its guests, encouraging them to return time and time again. Consider this: on average, email marketing efforts generate £28 for every £1 spent. The ROI is four times higher than other marketing channels like social media or […]
Don’t beat them, join them:Why Hotels & Restaurants are flocking to QR codes and NFC. Brands like Starbucks, IKEA, General Motors, Walmart, and Nike utilise QR codes to enhance their customer experience, streamline operations, and boost engagement. But that’s not all. These savvy brands are also tapping into Near Field Communication (NFC) to make things […]
In a world where travel is more than just ticking off destinations, learning vacations are becoming the new trend. People are looking to enrich their lives with new skills and experiences while exploring new places. If you’re in the travel and hotel industry, offering learning vacations can set you apart and attract a diverse range […]
In the age of digital dining decisions, your restaurant’s online reputation is everything. With so much competition, having a strong online presence can make all the difference. Run knows just how crucial online reviews are for your success. We’re here to help you navigate the world of reputation management with practical tips and insights. 1. […]
At Run, we understand the importance of driving sales for your restaurant business. That’s why we’ve compiled a list of 13 effective tips to help you increase revenue and reach more customers. Let’s dive in! By implementing these tips, you can effectively grow your restaurant sales and build a thriving business. Stay tuned for more […]
Your hotel restaurant might be smashing it with travellers, but if your food and bev strategy is about getting ‘heads in beds’ you’re missing a massive slice of punters – locals. When your hotel’s marketing pulls in travellers and locals alike, you’ll rack up stronger brand loyalty, consistent year-round revenue, and invaluable word-of-mouth buzz. Let’s […]
As research from Cornell University indicates, financial strain is one of the primary causes for restaurants going under, making increased revenue critical for running a successful dining establishment. However, driving sales has become more challenging than ever for the food service industry following the COVID-19 pandemic. Fortunately, there are several things you can do to […]
In this day and age, online reviews are the modern-day word-of-mouth – they can make or break whether hangry punters choose your gaff or head elsewhere to get their scran on. With so many tasty options out there, having a strong, positive online rep is vital for attracting new diners and keeping your loyal fans […]
Let’s be real – in today’s digital world, pay-per-click (PPC) ads are a powerhouse for marketing. And we’ve got some great news for all you restaurant owners out there – PPC can be an absolute game changer when it comes to reeling in those ravenous diners searching for their next foodie adventure. While it might […]
Are you tired of seeing your restaurant revenue plateau? It may be time to shake things up and try out some innovative marketing techniques. In a competitive industry like hospitality, it’s crucial to stay ahead of the curve and constantly find new ways to attract customers. From social media promotions to experiential marketing strategies, there […]
Looking to elevate your restaurant’s brand identity? Look no further. In today’s saturated market, standing out is crucial. Restaurant branding tips can make the difference between success and failure. From choosing the right color palette to creating a memorable logo, every detail matters. So, how do you make your establishment shine above mediocrity? With a […]
Are you tired of the same old marketing tactics that produce lackluster results? Are you looking to shake things up and take your small business to the next level? Look no further than our latest article, where we delve into the world of disruptive marketing ideas for revenue growth. In a world where traditional advertising […]
Are you a venue owner looking to attract more clientele and boost your revenue? Look no further than our venue marketing services, the key to unlocking the potential of your space. From social media management to email campaigns, we specialize in crafting tailored marketing strategies that will set your venue apart from the competition. Let […]
Are you tired of the same old marketing tactics that produce lackluster results? Are you looking to shake things up and take your small business to the next level? Look no further than our latest article, where we delve into the world of disruptive marketing ideas for revenue growth. In a world where traditional advertising […]
Opening and operating a restaurant in East London is an exciting endeavour, but it comes with many challenges. As a restaurant owner, your passion is creating delicious food and providing excellent service to your guests. However, running the business side – marketing, promotions, social media – can take time away from focusing on your culinary […]
Are you looking for a creative branding agency that blends innovation, artistry, and technology seamlessly? Look no further! Based in the vibrant and diverse neighborhood of East London, our creative branding agency is at the forefront of the industry, leveraging the power of Artificial Intelligence (AI) to unlock unparalleled branding solutions. In this blog, we […]
As technology continues to advance, so do the capabilities of artificial intelligence (AI). ChatGPT 4.0, the latest version of the popular AI language model developed by OpenAI, is a prime example of this. Using a combination of natural language processing and deep learning techniques, ChatGPT 4.0 has the ability to generate human-like responses to user […]
Artificial Intelligence (AI) chatbots have become increasingly popular in recent years, providing businesses with an efficient and cost-effective way to interact with their customers. Chatbots have revolutionised the customer service industry, providing 24/7 support and instant response times. However, the effectiveness of a chatbot largely depends on the quality of its prompts. A prompt is […]
Unlocking the Secrets of Twitter: Maximising Your Performance with Analytics Twitter analytics can be a valuable tool for anyone looking to understand their audience, optimize their content strategy, and track the success of their Twitter account. Here are some tips for getting the most out of Twitter analytics: Twitter analytics can be a powerful tool […]
Over the past few years, there has been a significant shift in the way video content is being consumed. With the rise of social media platforms like Instagram, TikTok, and Snapchat, short-form videos have become increasingly popular. One of the most interesting emerging trends is the popularity of 9:16 videos. For those unfamiliar with video […]
Viral marketing is a marketing strategy that aims to spread brand awareness and promotion by leveraging social media and other online platforms to generate interest and buzz around a product, service, or campaign. Viral marketing often relies on creating shareable content that is entertaining, informative, or provocative, which encourages users to share the content with […]
In recent years, TikTok has become one of the most popular social media platforms in the world, with over 1 billion active users. This platform’s success can be attributed in part to its unique video advertising features. Brands can create and promote engaging video ads that reach a wide and diverse audience, making TikTok a […]
Video advertising has become an integral part of the digital marketing landscape over the past few years. As the world continues to shift towards a digital-first approach, it is important to explore the future of video advertising and the trends that are shaping the industry. Video advertising is not going anywhere. In fact, it’s projected […]
Machine learning (ML) is transforming the marketing and public relations (PR) landscape. It has revolutionised the way companies approach their marketing strategies and PR campaigns. Here are some of the most innovative use cases for ML in marketing and PR. Whilst some shy away from emerging tech. There’s no doubt that AI and ML are […]
Event marketing and public relations are essential components of promoting any event. In today’s competitive environment, it’s important to have a solid strategy in place to effectively reach your target audience and generate buzz about your event. Here are some of the best strategies for event marketing PR: In conclusion, these are just a few […]
Getting your brand or product featured in a magazine can be a great way to increase visibility and credibility. Here are a few tips to help you get started: By following these tips, you can increase your chances of getting your brand or product featured in a magazine. Remember to be consistent and professional in […]
Public relations trends are changing rapidly, especially as the digital world becomes increasingly important for communication. We are seeing changes in the way companies approach advertising, media, and brand image. In this article, we will review 10 PR trends to watch in 2023. Behavior-Based Advertising As digital advertising becomes more sophisticated, we can expect to […]
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